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Recent Article: Life Insurance - Why We Buy Life Insurance Why do people buy life insurance? We work hard for a living. Sometimes the income earned affords us a comfortable life. In other cases we just barely make ends meet. Why then should we purchase a product that pays when we die? In some cases these policies are bought because it is simply common sense to protect our families or a possibly a business. In other cases it is a matter of passion. It is a deep desire on the part of a parent or spouse to protect surviving family members.-> full article